Concept site designed for Shimmer & Flex · not yet live
Ally Banks in the pink Shimmer and Flex set at a studio shoot
The Booty Coach · NYC + NJ

Shimmer& Flex

Fitness · Lifestyle · Content

Helping women build curves & confidence.

  • NASM Certified Personal Trainer
  • Glute specialist
  • NYC + NJ
Programs

Pick how you build

Ally in the Shimmer and Flex tee
10-week program

The Booty Map

Ally’s 10-week glute program, on the Solin app. Follow the map, week by week.

On the Solin app
Start the Booty Map
Ally Banks in the pink studio, holding a sign: Sitting? Or we building?
Digital plan

The Booty Blueprint

The ultimate booty transformation plan. Every step Ally takes to unlock her curves.

$20 $35
Get the Blueprint
A Shimmer and Flex class group in a New York studio
Membership

Ally’s Membership

Ongoing access through Ally’s membership. Details and current pricing live on her page.

See membership details
Join the membership
Ally coaching a client on the lat pulldown
1:1 coaching

Coaching with Ally

One on one, built around your goals. Tell Ally where you’re starting and she’ll take it from there.

Apply for a spot
Apply now

New: the Booty Map 8-week program opens Jan 20. VIP subscribers get first access. Join the VIP list

Blackout the Glute Experience flyer, October 24th, 3:00 to 4:30 PM, Brooklyn
Shimmer & Flex × Process Training

Blackout BootcampThe Glute Experience

SatSaturday
Oct 242026
3:00to 4:30 PM

Brooklyn, NY
Workouts · Food · Giveaways · Fitness challenges


Get tickets
Shimmer & Flex Activewear

Wear the work

Sets, unitards and the tee that asks the question. Made for women who show up for themselves.

Three women in Shimmer and Flex tees, shorts and a unitard on a rooftop
A black Shimmer and Flex unitard and the pink set in the studio
The You Sitting On Your Ass or Building One tee with a Shimmer and Flex headband
Ally Banks in the pink Shimmer and Flex tee
Meet Ally

Ally Banks

NASM certified personal trainer and glute specialist. The Booty Coach, training women across NYC + NJ, and the founder of Shimmer & Flex.

“I didn’t build this brand because I had everything figured out. I built it while learning, growing, taking risks, and believing in myself.”Ally, on Instagram
  • NASM Certified Personal Trainer
  • Glute specialist
  • Bootcamps, programs and 1:1 coaching
Ally holding a City Council citation

RecognizedShimmer & Flex was recognized for its work with a City Council citation.

VIP list · Subscribers only

The Booty Map 8‑week program

Unlock first access and exclusive bonuses on Jan 20. VIP subscribers only, so get on the list now.

1:1 Coaching

Apply to train with Ally

Tell Ally about your goals and where you’re starting. Spots, format and pricing are confirmed one on one after she reads your application.

  • Your goal and where you’re starting
  • Where you are: NYC, NJ or elsewhere
  • How many days a week you can train

Prefer to talk first? DM Ally on Instagram.

FAQ

Good questions

What’s the difference between the Booty Map and the Booty Blueprint?

The Booty Map is Ally’s 10-week program, delivered through the Solin app. The Booty Blueprint is a digital plan: her ultimate booty transformation plan, with the steps she follows to build her curves. The Blueprint is $20 right now (regularly $35).

When does the 8-week Booty Map open?

On Jan 20. VIP subscribers get first access and exclusive bonuses, so join the VIP list on this page.

Is Ally a certified trainer?

Yes. Ally is a NASM Certified Personal Trainer and a glute specialist.

Where does Ally coach?

Ally is based in NYC + NJ. For 1:1 coaching, send an application and tell her where you are.

What is the Blackout Bootcamp?

Shimmer & Flex × Process Training on Saturday, Oct 24, 2026, from 3:00 to 4:30 PM in Brooklyn. Workouts, food, giveaways and fitness challenges. Tickets are on Posh through Ally’s link page.

Where can I shop Shimmer & Flex activewear?

Through the Shimmer & Flex Activewear link on Ally’s Beacons page.

How do I reach Ally?

DM @marked.allybanks on Instagram, or send a 1:1 coaching application on this page.

DM
Start the programDM Ally